Concept information
Preferred term

Version: n/a
Type: http://publications.europa.eu/resource/authority/label-type/STANDARDLABEL
Created: 2012-06-15
Definition
- Tam tikrų parinktų produktų, gaminių ar paslaugų reklama mažmeninės prekybos punkte panaudojant stendus, skatinančius pirkti, dalijant nemokamai prekes ir dovanas, laikinai mažinant kainas ir t.t. Reklamos parduotuvėje politika siekia kurti parduotuvės profilį. Jai turi įtakos firmos rinka, kaip greitai išparduodami tam tikri produktai, pelnas ir aptarnavimo sumetimai. Kartais tokia reklama naudojama pirkėjams privilioti į parduotuvę.
Broader concept
Narrower concepts
Version
- 4.4
Notation
- 3204
In other languages
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veprimtari promocionaleVersion: n/a
Type: http://publications.europa.eu/resource/authority/label-type/STANDARDLABEL
Created: 2012-06-15
Albanian
-
маршайндзингVersion: n/a
Type: http://publications.europa.eu/resource/authority/label-type/STANDARDLABEL
Created: 2012-06-15
Bulgarian
-
marketing na prodajnom mjestuVersion: n/a
Type: http://publications.europa.eu/resource/authority/label-type/STANDARDLABEL
Created: 2012-06-15
Croatian
-
merchandisingVersion: n/a
Type: http://publications.europa.eu/resource/authority/label-type/ALTERNATIVELABEL
Created: 2012-06-15
-
inzerování zbožíVersion: n/a
Type: http://publications.europa.eu/resource/authority/label-type/STANDARDLABEL
Created: 2012-06-15
Czech
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merchandisingVersion: n/a
Type: http://publications.europa.eu/resource/authority/label-type/ALTERNATIVELABEL
Created: 2012-06-15
-
obchodní taktika zvyšování přitažlivosti výrobkuVersion: n/a
Type: http://publications.europa.eu/resource/authority/label-type/ALTERNATIVELABEL
Created: 2012-06-15
-
prezentace zbožíVersion: n/a
Type: http://publications.europa.eu/resource/authority/label-type/ALTERNATIVELABEL
Created: 2012-06-15
-
reklama na zbožíVersion: n/a
Type: http://publications.europa.eu/resource/authority/label-type/ALTERNATIVELABEL
Created: 2012-06-15
-
markedsføringVersion: n/a
Type: http://publications.europa.eu/resource/authority/label-type/STANDARDLABEL
Created: 2012-06-15
Danish
-
marketingVersion: n/a
Type: http://publications.europa.eu/resource/authority/label-type/ALTERNATIVELABEL
Created: 2012-06-15
-
merchandisingVersion: n/a
Type: http://publications.europa.eu/resource/authority/label-type/ALTERNATIVELABEL
Created: 2012-06-15
-
merchandisingVersion: n/a
Type: http://publications.europa.eu/resource/authority/label-type/STANDARDLABEL
Created: 2012-06-15
Dutch
-
verkooptechniekVersion: n/a
Type: http://publications.europa.eu/resource/authority/label-type/ALTERNATIVELABEL
Created: 2012-06-15
-
merchandisingVersion: n/a
Type: http://publications.europa.eu/resource/authority/label-type/STANDARDLABEL
Created: 2012-06-15
English
-
toote arendusVersion: n/a
Type: http://publications.europa.eu/resource/authority/label-type/STANDARDLABEL
Created: 2012-06-15
Estonian
-
tuotekehitys ja markkinointiVersion: n/a
Type: http://publications.europa.eu/resource/authority/label-type/STANDARDLABEL
Created: 2012-06-15
Finnish
-
marchandisageVersion: n/a
Type: http://publications.europa.eu/resource/authority/label-type/STANDARDLABEL
Created: 2012-06-15
French
-
merchandisingVersion: n/a
Type: http://publications.europa.eu/resource/authority/label-type/ALTERNATIVELABEL
Created: 2012-06-15
-
MerchandisingVersion: n/a
Type: http://publications.europa.eu/resource/authority/label-type/STANDARDLABEL
Created: 2012-06-15
German
-
μερτσαντάιζινγκVersion: n/a
Type: http://publications.europa.eu/resource/authority/label-type/STANDARDLABEL
Created: 2012-06-15
Greek
-
merchandisingVersion: n/a
Type: http://publications.europa.eu/resource/authority/label-type/STANDARDLABEL
Created: 2012-06-15
Hungarian
-
marsantúVersion: 4.13
Type: http://publications.europa.eu/resource/authority/label-type/STANDARDLABEL
Created: 2021-03-12
Irish
-
merchandisingVersion: n/a
Type: http://publications.europa.eu/resource/authority/label-type/STANDARDLABEL
Created: 2012-06-15
Italian
-
tecnica promozionale di venditaVersion: n/a
Type: http://publications.europa.eu/resource/authority/label-type/ALTERNATIVELABEL
Created: 2012-06-15
-
produkta virzīšana tirgūVersion: n/a
Type: http://publications.europa.eu/resource/authority/label-type/STANDARDLABEL
Created: 2012-06-15
Latvian
-
техники за подобрување на продажбатаVersion: n/a
Type: http://publications.europa.eu/resource/authority/label-type/STANDARDLABEL
Created: 2012-06-15
Macedonian
-
деловна тактика за зголемување на атрактивноста на производитеVersion: n/a
Type: http://publications.europa.eu/resource/authority/label-type/ALTERNATIVELABEL
Created: 2012-06-15
-
маркетинг кампањаVersion: n/a
Type: http://publications.europa.eu/resource/authority/label-type/ALTERNATIVELABEL
Created: 2012-06-15
-
маркетинг политикаVersion: n/a
Type: http://publications.europa.eu/resource/authority/label-type/ALTERNATIVELABEL
Created: 2012-06-15
-
маркетиншка кампањаVersion: n/a
Type: http://publications.europa.eu/resource/authority/label-type/ALTERNATIVELABEL
Created: 2012-06-15
-
маркетиншка политикаVersion: n/a
Type: http://publications.europa.eu/resource/authority/label-type/ALTERNATIVELABEL
Created: 2012-06-15
-
начин на изложување на производитеVersion: n/a
Type: http://publications.europa.eu/resource/authority/label-type/ALTERNATIVELABEL
Created: 2012-06-15
-
поставеност на производите во продавницатаVersion: n/a
Type: http://publications.europa.eu/resource/authority/label-type/ALTERNATIVELABEL
Created: 2012-06-15
-
merchandisingVersion: n/a
Type: http://publications.europa.eu/resource/authority/label-type/STANDARDLABEL
Created: 2012-06-15
Maltese
-
merchandisingVersion: n/a
Type: http://publications.europa.eu/resource/authority/label-type/STANDARDLABEL
Created: 2012-06-15
Polish
-
merchandisingVersion: n/a
Type: http://publications.europa.eu/resource/authority/label-type/STANDARDLABEL
Created: 2012-06-15
Portuguese
-
comercializarea mărfurilorVersion: n/a
Type: http://publications.europa.eu/resource/authority/label-type/STANDARDLABEL
Created: 2012-06-15
Romanian
-
технике поспешивања продајеVersion: n/a
Type: http://publications.europa.eu/resource/authority/label-type/STANDARDLABEL
Created: 2012-06-15
Serbian
-
мерчандајзингVersion: n/a
Type: http://publications.europa.eu/resource/authority/label-type/ALTERNATIVELABEL
Created: 2012-06-15
-
merchandisingVersion: n/a
Type: http://publications.europa.eu/resource/authority/label-type/ALTERNATIVELABEL
Created: 2012-06-15
-
merchandisingVersion: n/a
Type: http://publications.europa.eu/resource/authority/label-type/STANDARDLABEL
Created: 2012-06-15
Slovak
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spôsob vystavenie produktuVersion: 4.4
Type: http://publications.europa.eu/resource/authority/label-type/ALTERNATIVELABEL
Created: 2012-06-15
-
umiestnenie produktu v predajniVersion: 4.4
Type: http://publications.europa.eu/resource/authority/label-type/ALTERNATIVELABEL
Created: 2012-06-15
-
usporiadanie miesta predajaVersion: 4.4
Type: http://publications.europa.eu/resource/authority/label-type/ALTERNATIVELABEL
Created: 2012-06-15
-
tehnike pospeševanja prodaje (merchandising)Version: n/a
Type: http://publications.europa.eu/resource/authority/label-type/STANDARDLABEL
Created: 2012-06-15
Slovenian
-
merchandisingVersion: n/a
Type: http://publications.europa.eu/resource/authority/label-type/STANDARDLABEL
Created: 2012-06-15
Spanish
-
valorización del productoVersion: n/a
Type: http://publications.europa.eu/resource/authority/label-type/ALTERNATIVELABEL
Created: 2012-06-15
-
marknadsföringVersion: n/a
Type: http://publications.europa.eu/resource/authority/label-type/STANDARDLABEL
Created: 2012-06-15
Swedish
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kommersiellt utnyttjandeVersion: n/a
Type: http://publications.europa.eu/resource/authority/label-type/ALTERNATIVELABEL
Created: 2012-06-15
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marknadsföringskampanjVersion: n/a
Type: http://publications.europa.eu/resource/authority/label-type/ALTERNATIVELABEL
Created: 2012-06-15
-
marknadsföringsorganisationVersion: n/a
Type: http://publications.europa.eu/resource/authority/label-type/ALTERNATIVELABEL
Created: 2012-06-15
-
marknadsföringspolitikVersion: n/a
Type: http://publications.europa.eu/resource/authority/label-type/ALTERNATIVELABEL
Created: 2012-06-15
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saluföringVersion: n/a
Type: http://publications.europa.eu/resource/authority/label-type/ALTERNATIVELABEL
Created: 2012-06-15